Adam Vital Hospital
Sector: Healthcare & Wellness
Market: Dubai, United Arab Emirates
Client site: adamvitalhospital.com
About the client
Adam Vital Hospital in Al Garhoud is an advanced orthopaedic and sports medicine hospital, known in the UAE for musculoskeletal care. It runs as a full inpatient and outpatient facility with 41 inpatient beds, 7 VIP suites, 3 royal suites, 5 ICU beds, 4 operating theatres and 6 daycare wards, alongside day-case surgery.
The hospital also operates Adam Vital Physiotherapy and Rehabilitation Centre in Nad Al Hammar, a dedicated physiotherapy and sports medicine centre covering acute and chronic pain, sports therapy and post-surgical rehabilitation. OPD runs 8am to 9pm every day, with emergency services available around the clock.
Clinical specialisms
Departments span orthopaedics, neuro spine care, a complex spine and scoliosis centre, sports medicine, neurology, cardiology, rheumatology, internal medicine, bariatric surgery and a nutrition clinic. Treatment areas run from head, neck and shoulder through elbow, hand and wrist to knee, hip and pelvis, foot and ankle.
The hospital draws internationally recognised visiting consultants, including senior German orthopaedic and trauma surgeons with decades of experience and tens of thousands of procedures behind them, and it actively serves international patients from Europe, Russia and the wider Gulf.
Why the account matters
A hospital is a wayfinding problem before it is a marketing one. Patients arriving in pain, often in a second language, have to find the right department quickly. Internal signage in that environment is a clinical-experience issue, and it has to be produced to healthcare standards and MOH expectations rather than retail ones.
The brief
More detail on the objective, timeline and how success was measured — coming soon.
What we delivered
- Internal signage throughout the hospital, including departmental wayfinding.
- Flags for external and entrance presence.
- Corporate gifting for the hospital.
- Further detail on the rollout — coming soon.
The outcome
Results, dates and photography — coming soon.
Services used
Full services breakdown — coming soon.